Keto India Founder Sahil Pruthi featured on Shark Tank India!

Shark Tank

We\’re as thrilled as you are while you read this! Our Founder, Sahil Pruthi is all set to feature on Shark Tank India and we certainly can\’t keep calm!

Sahil represented Keto India on Shark Tank and provided it the platform to come across and reach the masses through this amazing show. It makes him extremely proud to have reached this level where he got to narrate his story to the esteemed and expert sharks.
We were offered INR 1.6 Cr in funding from founders of Emcure, boAT, Bharat Pe, and Lenskart which is just brilliant! We\’ve also got some valuable feedback and the sharks absolutely loved our business idea, and tech! The experience has been beyond amazing and has provided us with a great opportunity to work on ourselves and scale the same in order to grow in the industry.
Sahil recalls that the idea of starting Keto India struck him when he had someone close in his family who was diagnosed with a tumor in the brain, and while going through their treatment protocol, he realized how incomplete the standard of care is in our country.
Doctors were very quick to prescribe only the standard of care without taking note of the nature of the disease and went on to take very little note of the patient\’s lifestyle, had very little idea about nutrition and how it could help. This is where Sahil realized that there was a huge information gap, a gap of integrative care protocol, which he aimed and decided to fill and that\’s how Keto India was born.
We now are India’s largest Keto Consulting company. The vision is simple- food isn’t just about the calories that you consume, but also about the macro and micronutrients you get from it, from the hormonal impact that nutrition has on you. A huge chunk of the Indian population is facing chronic issues like weight gain, PCOS, diabetes, and thyroid which are because of a pure lifestyle and nutrition – and we at KetoIndia aim to just solve that.

Initiating a new enterprise is exhilarating and rather a piece of work, significantly when you are fixing up a completely new thing and pursuing your passion by being a small entrepreneur. An enterprise not only needs hard work, talent, desire, and perseverance but it also needs something that will help it keep going and that is an acquisition. Without it, a business cannot prevail, in fact, for any kind of corporation, small or big getting someone who will invest in them is far from manageable.

Now envision having a reality television show that helps aborning entrepreneurs to showcase their business model in front of some of the most thriving business people from around the country. Astonishing as well as incredible isn’t it? Well, now it\’s a reality. In this world, where spotting investors who are inclined to provide reserves for your dream is back-breaking, these types of shows exist and are making headlines.




Shark Tank, an American business reality television series has got its own version in India now. Shark Tank India is an Indian business reality television show produced by Studio NEXT.

The Sharks of Shark Tank India are-

  • Ashneer Grover, Founder and Managing Director of BharatPe

  • Vineeta Singh – CEO & Co-founder of SUGAR Cosmetics 

  • Peeyush Bansal – Founder & CEO of 

  • Namita Thapar – Executive Director of Emcure Pharmaceuticals

  • Anupam Mittal – Founder and CEO of – People Group

  • Ghazal Alagh – Co-founder and Chief Mama of Mamaearth

  • Aman Gupta – Co-Founder and Chief Marketing Officer at boAt.




The show aims to give a great opportunity to budding entrepreneurs to present their business ideas to experienced investors and business experts. These investors are known as sharks, who will eventually decide whether to invest in their company or not. They will nurture, invest and develop in the country’s vibrant business aspirants as the Sharks.

Shark Tank India will be telecast from Monday to Friday at 9 pm on the Sony Entertainment Television channel. The show will replace Kaun Banega Crorepati in the prime time slot and is set to premiere on 20 December 2021. Its first promo was released on 24 November 2021. Audiences can watch the show both on Sony TV and Sony LIV.

The highly anticipated show has already built an immense curiosity amongst the audience with the ‘The Sharks’ reveal. Adding on to the excitement, Sony TV has now roped in popular youth icon Rannvijay Singha as the host of the show.

While The Sharks will play a key role in developing India’s entrepreneurial ecosystem, host Rannvijay will act as a guide for the audience. He will explain the format and the concept of the show, introduce innovative business ideas, and simplify the key business facts/processes for the audience to understand. Additionally, he will be a confidant to the pitchers as he will make them feel at ease while also capturing their pre-and post-pitching experiences with the Sharks in the Sharks Den.

Let us tell you that Shark Tank is the critically acclaimed and multi-Emmy award-winning reality show of America. Recently, this business-themed show amassed an amazing $100 million in deals offered in the Tank. Now the concept and show will be digging deep in the sea of Indian Businesses and bringing the best of the budding business.

Get yourself started today and Stay tuned for more such keto weight loss journeys, health content, and recipes! Also, don’t forget to follow us on Instagram for the daily dose of the Keto Lifestyle!

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